Checkers Little Shop
A native smartphone app with 3D models and animations like Snapchat.
Users redeem mini products at Checkers, and scan them with the app to unlock filters.
Checkers Little Shop mini products were such a hit with consumers in 2016 that the retail giant wanted to expand on it with a second phase in the form of a specially developed augmented reality app. The app needed to incorporate the mini products and be highly engaging, enabling
users to unlock funny face filters for each of the 30 participating brands. In addition to designing the tech, we had the opportunity to guide the brands in terms of what was possible, and provide ideas for how the filters could work to promote each product in a fun way.
Collect minis in-store and fill up your pantry
Scan your mini to unlock the face filter
Snap and share your funny face filters